Generating maximum queries through B2B portals

 The Internet is hands down the greatest invention of all time. About 30 years ago, I doubt anyone imagined that the Internet would play as much of a role in our lives as it does today. The advancement of technology has reduced the entire world to a tiny place that can be accessed through computers and even portable devices such as cell phones, palm tops, and others. Today, the Internet has become an integral part of our lives and has completely changed the way we live, work, eat, do business, travel, etc. Today we are totally dependent on the Internet for everything we do.

Currently, there are billions of pages available on the Internet on a variety of topics. One can easily find hundreds and thousands of sites dedicated to any particular topic. From business to marriage, from cars to space research, you name it and you will get the information through the world wide web. Social networking sites like Facebook, Twitter, Orkut have revolutionized the way people interact with each other and spread information. These sites have found worldwide acceptance not only among young people, but also among entrepreneurs or business owners who use them for brand promotion, to announce the launch of new products and the commercialization of their business.

Speaking of business, B2B (business to business) portals have emerged as a viable option to promote and do business online in a much cheaper and profitable way. B2B portals, also called e-marketplace, are a large community of buyers and suppliers listed on the site with the aim of developing and establishing new business relationships and retaining existing ones. These sites provide a platform for buyers and sellers to interact and generate the maximum number of commercial inquiries through the use of different tools and services offered. But, how do you get the maximum answers or inquiries about your own products through a B2B portal?

Here are some tips that can help you get maximum product exposure and good business response.

The first and most important step to take is to register / list your business on any leading B2B portal. Registration is free on most B2B portals. Others charge a nominal fee for listing the company. All you have to do is fill out a simple registration form and post relevant / correct information about the company, the email address, the nature of the business and other details. It is important to provide authentic information about the company and the nature of the business, as that would help to elicit a relevant response from potential business partners.

Although free members are offered limited services, at least one can become familiar with them before proceeding to become paid members. After seeing the response you get as a free member, you can opt for a paid membership to get additional services and benefits. Most B2B portals allow free users to post up to 10 products along with photos and specifications on the site. It is important to provide as much information about your products as possible to get a good response from buyers.

Most of the listings on B2B portals are categorized by industry, to help buyers find suppliers and vice versa, based on their area of ​​interest. Some sites have focused on product listings with full product details, specifications, and photos to help users easily search for different product listings in a category or subcategory.

When posting your product on a B2B portal, always try to upload the product image and provide the product details, specifications, features and other information related to the product as that can help buyers find your product faster. . Also mention the advantages that your product has over those offered by your competitors. It is worth mentioning the terms and conditions related to the sale, shipping, packaging and location of the products to increase the chances of getting a good response from buyers.

Those who have visited B2B portals should be aware of the Trade Leads service that most B2B sites offer. Trade Leads basically serves as a bulletin board for the registered users of the site where they can post the purchase / sale requirements of any product and most of the B2B portals offer this service at no cost.